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What are your opinions about comparison marketing?

As in comparing your own product against competitors on your site?

author Kamal Kannan

6 Answers

Imho it’s a great way for improving SEO

writen by Benedikt

Thanks Benedikt. Are there any legal implications around it that you may be aware of?

writen by Kamal Kannan

In a way: be honest and fair. Don’t make anything up in the arguments. You might leave things out which don’t match the comparison, though

writen by Benedikt

If you’re honest you’re safe

writen by Benedikt

I don’t know much about it but I surely see a lot of them out there XD let us know how it goes if you try it

writen by Tiago Ferreira

I heard that a listicle “the 10 greatest tools for X” is good for SEO because it makes all people read it who google for one of those tools. When this listicle contains your own product, too, you’ll “steal eyeballs”. 😊 However, I didn’t try this out, yet.

writen by Matthias Bohlen

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